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Motivated by the need to improve, Pink Cosmetics Company was born after two childhood besties wanted to curl their lashes better. Aleyna & Anisa had identified two key issues consistent with most eyelash curlers on the market: they almost always pinched and crimped the lashes, and not one was pretty enough for two girls obsessed with pink. So, they designed The Lash Tool™ - the world's first all-pink eyelash curler with a built-in comb.

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